Prestige Frame Your Love Contest

Prestige SmartChef Frame Your Love Contest, TTK Prestige,

 

Raksha Bandhan, Rakhi Purnima or just Rakhi as it is known in many parts of India is one of the most important festivals celebrated by Indians. A lifelong promise of her safety and protecting her is made on this special occasion. It exhibits the beautiful relationship of love, care and affection between siblings. During Raksha Bandhan, as a ritual, a sister ties a colourful band, rakhi around her brother's wrist, symbolising the love between siblings. In return, the brother presents his sister varied exciting gifts, symbolising a token of his love and affection and vows to guide and protect her throughout his life.

 

Raksha Bandhan has religious fervour and can be traced back to history. The story of Rani Karnavati and Emperor Humayun is the most significant evidence of this festival. Rani Karnawati the widowed Queen of Chittor, was attacked by the Sultan of Gujarat, Bahadur Shah. Rani Karnavati realised that she could in no way defend the invasion and sent a rakhi to Emperor Humayun, in lieu of protection from this invasion. The Emperor touched by this gesture, started off with his troops without wasting any time to save her, but could not make it in time.He went on to defeat Bahadur Shah and handed over the empire to Rani Karnavati’s son, Vikramjeet Singh. This incident strengthened the love bond between a brother and sister. As a tribute to this, Raksha Bandhan is celebrated every year.

 

The celebration of Rakhi is all about having deep respect for the sibling’s emotions and the sentiments attached to them. Indians throughout the world celebrate this festival with great joy. Special events and bazaars are organised to celebrate the day. People rush to shops to buy the best of gifts for their loved ones. Sisters lookout for the best Rakhi designs that are available - be it beads, flowers, dolls, cartoon characters or even a colourful band.

 

Raksha Bandhan is the perfect time to show your love and affection towards your siblings and strengthen the bond.

 

The Prestige Frame Your Love Contest brings out this bond between a brother-sister relation. With Selfies being the latest trend, the contest runs around it. Capture this moment with your brother and share it with the world.

 

To take part in the Frame Your Love Contest, participants will need to click a selfie with their brother(s) / sister(s) and inbox it on the Prestige Social Facebook Fan Page, along with a message for them (max. 160 characters), along with their favourite dish and the Prestige product used in preparing it.

 

On approval, the participant will be given a link to share the selfie on their wall with family and friends. At the end of the contest, 4 images with a maximum number of likes will be declared as the winners of Frame Your Love contest.

 

Following are the rules of the contest -

  • Take a selfie with your brother(s) / sister(s)
  • Write a message for them (max 160 characters), mention their favourite dish and which Prestige product would you use to prepare that dish
  • We will add the image in a banner form, with the Selfie, product shot, and the message to our facebook album and share a link with the user.
  • A user can then share it on their wall and viral it.
  • The most popular image (image with the most number of likes in the album) will win the contest. 4 such winners will be chosen.
  • The contest will run from 7th August - 12th August 2014.